The Google Design Sprint has become one of the most popular frameworks to get from an idea to an actionable prototype in short time. Still, in its original format, the Design Sprint takes five days to complete. In this workshop, you will learn everything you need to know for your first Design Sprint in just one day.
When it comes to creative problem solving, there are a lot of methods, formats and techniques available. User experience, service design and design thinking communities have given us a lot of help to solve problems with the user and the business in mind. But how can we combine the right methods and bring them together in a format that fits the busy business schedule of product development teams? The design sprint method invented by Google employees is one of the best bets for this case. But even with the five-day-schedule of the original design, the sprint is not always tight enough for busy team members.
About the Workshop
Date&Location: 27. November 2019 – Startplatz, Cologne
Trainer: Niels Anhalt
This workshop is part of our Pre-Conference Workshop Day for Digitale Leute Summit 2019.
In this hands-on boot camp, we will have an in-depth look into the building blocks of the design sprint process and will conduct a compressed design sprint of one and two half days. Participants must be willing to prepare some upfront work at home (~2 hours) and complete some user research at the conference on the day after the workshop.
We will learn how to understand lean methods around users and their journeys, business problem identification, ideation, prototyping and user research.
After the workshop, participants can:
- Understand the role of each phase and the building blocks of the sprint design process
- Pick the right combination of methods for their specific problem
- Conduct a design sprint for their own company
Who should attend
Every Product Manager, Product Owner, UX Designer, Innovation Manager, Digital Transformation Manager, Head or VP of related business areas that want to learn a structured way to solve their problems. A design sprint and its methods can be used for all types of problems ranging from disruptive innovation challenges to specific UX design problems.
Niels has over 20 years experience in methodologies around brand-, user- and customer experience, service design and business consulting gained in 200+ digital projects for companies of varying branches and sizes. Currently, he is the Director Innovation & Strategy and leads the Business Unit Digital Products & Services at nexum AG, a leading digital consultancy and agency. He is helping clients like BMW, Carglass, Coop Switzerland and HABA on strategic challenges as well as strategic UX problems. His passion is solving business problems by focusing on human needs and creatively using technology.
STARTPLATZ is a startup incubator and accelerator with branches in Cologne and Düsseldorf and functions as a hub for the local founders’ scene. It was founded in 2012 by Dr Lorenz Gräf and Matthias Gräf. On approximately 4.500 square meters in Cologne Mediapark and 1.900 square meters in Düsseldorf’s MedienHafen, an ecosystem was created that offers aspiring startups and innovative companies space for growth, advice & coaching, workshops & events as well as a connection to the large network. More than 200 startups have already worked on their business ideas, over 20 million euros have been invested in them, and more than 135 teams participated in the accelerator program. In cooperation with partners from the ecosystem, STARTPLATZ also offers companies and medium-sized enterprises various solutions from the startup world to successfully implement and promote digitization and innovation processes. Visit www.startplatz.de for more information.
Links to All Pre-Conference Workshops:
- Product Discovery Essentials
- OKRs in Agile Product Development
- Domain Driven Design
- Rapid Prototyping
- Design Sprints on Steroids
- Beyond Agile: Build Better Products
- Product Owner Workshop
- Bridging the Gap – Using Design Thinking and Agile to Build Better Products
- AI Envisioning: How to find and describe valuable AI solutions to improve your business!