Join Nikkel Blaase and Jan Milz, Product Coaches, for Level up your Product Discovery
25. September 2025
Building the right product is tough. Misguided development wastes time, money, and energy – and yet, many teams still fall into the trap of “shipping features” instead of solving real user problems.
The difference between wasted effort and product success? A structured discovery process that aligns user needs, business goals, and market opportunities.
At the Digitale Leute Summit 2025, you’ll have the chance to strengthen these essential skills in a full-day, hands-on workshop with Nikkel Blaase and Jan Milz – product coaches and experienced trainers at our Digitale Leute School.
👉 Our Normal Bird ticket sale is still live – secure your ticket for €599 instead of €699.
Workshop: Level up your Product Discovery – Achieve success faster with a structured approach, proven methodologies, and AI support
📆 Date: November 12, 2025 – 9 am until 5 pm
📍 Location: smartvillage, Schanzenstraße 6–20, Building 2.19 (Kupferwerk), 51063 Cologne
Language: German 🇩🇪
This workshop is part of our Pre-Conference Workshop Day for the Digitale Leute Summit 2025 in Cologne.
In this interactive workshop, you’ll learn how to create viable products faster by combining proven discovery methods with AI-powered support. Using a structured exploration model, you’ll take ideas from the first sketch to a testable prototype – without detours or unnecessary risks.
Together with Nikkel and Jan, you will learn how to move from assumptions to fact-based insights, validate ideas early, and ensure your concepts solve real user problems. You’ll also explore how to systematically reduce risks, engage stakeholders effectively, and strategically integrate AI tools to accelerate your discovery process.
At the end of the workshop, you will walk away with a clear, repeatable system for product discovery – and the confidence to build products that truly matter.
✨ Exclusive: All participants will receive access to the digital book version of the Product Discovery Guide, packed with frameworks, methods, and insights to professionalize your discovery practice. Click here for all the details!
Our workshop line-up for November 12 also includes:
- Product Delight by Nesrine Changuel
- The Success Metrics Playbook for PMs by Büşra Coşkuner
- Unleashing the Power of Product Strategy by David Pereira
- Technical Leadership Masterclass by Patrick Kua
- Build Smarter, Not Harder: Generative AI for Product Teams by Zamina Ahmad
👉 Spots are limited, so quickly secure your preferred workshop now!
You do not only want to participate in one of our full-day workshops on November 12 but also learn from top-notch international speakers how to build better digital products? Then our Expert Ticket is the right choice for you – It gives you access to one of the Workshops and our Conference Day on November 13 in Cologne. For detailed information, please click on the button below.
About Nikkel Blaase and Jan Milz
Nikkel and Jan have been at the forefront of user-centered product development for more than a decade. They have led countless discovery processes across industries, refining practical methods that teams can immediately apply.
As trainers at the Digitale Leute School, they specialize in helping product teams integrate structured and efficient discovery practices into their daily work. In their roles as product coaches, they support companies in shaping effective innovation strategies and building the right products faster.
Over the years, they’ve partnered with startups, scale-ups, and established enterprises alike. Their workshops emphasize hands-on methods, clear frameworks, and real-world case studies – ensuring participants can apply what they learn immediately and drive lasting improvements in their discovery processes.
See you on November 12 + 13 in Cologne!
Your Digitale Leute Team
