Dr. Alexander Borek is a data executive, book author and keynote speaker. As Head of Data Analytics at Zalando, he co-leads the central organization serving all teams with data, analytics and infrastructure and orchestrating the Data Mesh. Before, he led the global data transformation at VW Group and FS and advised Fortune 500 companies at Gartner and IBM. His research at University of Cambridge was pivotal to applying risk management to the data quality discipline.

Data Masterclass Panel: Generative AI and the Evolving Role of Data Products